"I am more than a mold" masculinities without machismo. It is a sexual education campaign aimed at young people who seeks to understand sexuality, leaving behind the typical molds and macho prejudices.
The idea of the characters is to represent by the shape of their body, three different phases of deconstruction in men. The ice cube is the typical macho character without being deconstructed, the ice pyramid is the character that is in the process of learning deconstruction and the ice with glasses represents the deconstructed character
I develop the variations of the characters created by Trineo tv FOR THIS CAMPAING
TRAILER CAMPAING:
https://www.facebook.com/REDmasculinidadesjuventudes/videos/4984229594928156/
https://vimeo.com/488275018
This is a collective project, you can find more information about it here:
https://www.behance.net/gallery/112779279/YO-SOY-MAS-QUE-UN-MOLDE